Interested in getting involved in WSAE? The 2025 Call for Committee Volunteers is OPEN!
Association Leadership Academy (ALA) Committee
Creates and updates curriculum and procedures for the Association Leadership Academy with the goal of giving those professionals new to association management the tools they need to succeed, the network to support them, and the confidence to lead.
See the task force roles and responsibilities here.
2025 ALA Committee
Chair: Kyle Geissler, CAE
Board Liaison: N/A
Members:
- Marissa Lopez; Executive Director Inc.
- Patrick Laws; Wisconsin Association of Mutual Insurance Companies
- Kelly Veit; ACEC Wisconsin
- Maggie Gruennert; Badger Bay Management Company
- Kim Burns, State Bar of Wisconsin
- Lori Conaway, Association Acumen, LLC
- Caley Mutrie, Association Acumen, LLC
Communications Committee
Focuses on discussing evolving best practices in integrated member communications to drive member benefits awareness and increase engagement in content, services and events. Members also author original content for the eNewsletter.
See the task force roles and responsibilities here.
2025 Communications Committee
Chair: Mike Schmidt; Association of Equipment Manufacturers
Board Liaison: Sara Truesdale Mooney, CAE,
Members:
- Jenni Kilpatrick; Association Resource Center
- Elizabeth Clausen; Executive Director Inc.
- Mike Ruzicka, Greater Milwaukee Association of Realtors
- Amanda Niebauer, Executive Director, Inc.
- Jaclyn Lindquist, Wisconsin Bankers Association
Education Programming Committee
Focuses on providing guidance and recommending content to WSAE members and the association community, while enhancing the knowledge and best practices of individuals involved in association management and leadership. Subgroups oversee the following education activities: Women’s Forum, Live @, and Summit events.
See the task force roles and responsibilities here.
2025 Education Programming Committee & Subcommittees
Board Liaison: Jodi Fisher, CAE, IMPACT
| Women's Forum |
Live@ |
Annual Summit |
CEO Events |
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Chair: Monica Goeke, Wisconsin Hotel & Lodging Association
Board Liaison: Marissa Lopez, Executive Director, Inc.
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Chair: Bill Elliott, Wisconsin Hotel & Lodging Association
Board Liaison: Jennie L. S. Socha, Executive Director, Inc.
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Chair: Caley Mutrie, Association Acumen
Board Liaison: Bill Elliott, Wisconsin Hotel
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Chair: Mark O'Connell, Wisconsin Counties Association
Board Liaison: David Schade, First Business Bank
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Members:
- Krystal Livingston, Agentis
- Caley Mutrie, Association Acumen
- Amanda Niebauer, Executive Director, Inc.
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Members:
- Jessica Uecker, Realtors Association of Northeast Wisconsin, Inc.
- Zach Blevins, Executive Director, Inc.
- Drew Whalen, Executive Director, Inc.
- Ashtin Neuschaefer, Executive Director, Inc.
- Kim DiMaggio, NARI of Madison
- Andrew Heidtke, ACEC WI
- Krystal Livingston, Agentis
- Mike DiFrisco, American Academy of Cosmetic Dentistry
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Members:
- Andrew Heidtke, ACEC WI
- Cheryl Lytle, Wisconsin Propane Gas Association & WiPERC
- Monica Goeke, Wisconsin Hotel & Lodging Association
- Drew Whalen, Executive Director, Inc.
- Heather Vitale Bohn, Executive Director, Inc
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Members:
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Industry Partners Committee
Focuses on using experience and professional connections to help grow and develop WSAE sponsors and sponsorship opportunities.
See the task force roles and responsibilities here.
2025 Industry Partners Committee
Co-Chairs/Liaisons:
David Schade, First Business Bank
Marin Medema, Osthoff Resort
Members:
- Keola Shimooka, Destination Madison
- Angela Wolf, Sheraton Madison
- Amy Rivera, Hilton Appleton Paper Valley
- Michelle Eggert, Conference Direct
- Ann Marie Hess, Visit Brookfield
Membership Development Committee
Focuses on maintaining and expanding membership and increasing the leadership and engagement of members in activities of WSAE.
See the task force roles and responsibilities here.
2025 Membership Development Committee
Chair: Denise Husenica, National Fluid Power Association
Board Liaison: Kim Burns, Wisconsin State Bar
Members:
- Zach Blevins, Executive Director, Inc.
- Patrick Laws, Wisconsin Association of Mutual Insurance Companies
- Cheryl Lytle, Wisconsin Propane Gas Association & WiPerc
- Susan Varghese, ASA - CSSA - SSSA
- Lindsay Bullock, Executive Director, Inc.
Please remember, this is an active, working role within the association. If you are selected for service, it is expected that you are available, and committed to being engaged and present throughout the new year. If you are interested in serving as Chair to a Committee in 2025, see the Chair roles and responsibilities here.
